The Character Voiceover Market
December 13, 2007
The character voice-over market is one of the most popular and competitive fields where voice-overs are concerned. Voice actors provide voice-overs for animation on the Internet and off-line including voice-overs for cartoon characters, video game characters, computer game character voice-overs, and even the voices of animated characters in film.
Characters can range from traditional beings such as animals and humans to inanimate objects (think CGI films like “Toy Story” or “Robots”) such as trees, toasters, and pineapples.
One of the markets that is heavily making use of character/celebrity voice-over impersonators is the telecommunications industry. Telephone broadcasts may use character voices in them to help sell a product or service. Other companies are getting into the game by offering custom recorded character voice-overs for special occasions like Valentines Day and birthdays.
If you think about it, celebrity voice impersonators are also character voice actors. Whenever people are looking for a voice talent who sounds like Arnold Schwarzenegger, George W. Bush, or Elvis Presley, they expect that person to recreate the voice of the celebrity by performing a character voice-over. The same scenario applies if a Catherine Zeta Jones, Julia Roberts, or a Marilyn Monroe impression is in order.
Check out some animation voice talent and video game voice talent online.




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