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Hoteliers Find Voice Overs Help Rent Suites

January 15, 2008

Service BellWhen is the last time you saw a hotel promoting itself online using little more than static imagery and some strategically placed ad copy?

Hoteliers would be wise to observe the trend in the real estate market and employ more technology and visitor friendly aids that will results in more bookings for their establishments.

Dee Thomas of Pegasus Solutions suggests that hoteliers should provide customers with a web gallery with multiple-language voice-overs that will present the shopper with a complete perspective of the property and its facilities.

Voice over could be used as a tool to flesh out the offerings and also as a mechanism that effectively communicates in the language(s) of prospective customers, whatever those languages may be.

The web has opened up business on a global scale, thus necessitating communication with customers in their native language.

Websites attracting people from around the world should be aware that only 30% of visitors are English speaking. The other 70% speak different languages. If the text used on a website is only in English, then 70% of prospective customers are unable to easily consume the content which directly affects the potential of conducting business with those individuals.

Source: BreakingTravelNews.com

Image: istockphoto.com/Frances Twitty

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