Callaway Golf (NYSE: ELY), a global manufacturer of professional-grade golf equipment, worked with Austin, TX-based multimedia company FG Squared to produce the spots. Voice actor David Houston was chosen to provide the voice for the campaign.
In the spots (which include a series of :15 and :30 second TV commercials), Houston’s voiceover advises customers on Callaway’s Buy-Back Guarantee and 12-month warranty when purchasing pre-owned Callaway clubs. The commercials will run on The Golf Channel™ and various outlets during the Masters Golf Tournament 2009.
Callaway Golf Company manufactures and sells golf clubs and golf balls, and sells golf accessories, under the Callaway Golf®, Odyssey®, Top-Flite®, Ben Hogan® and uPro™ brands in more than 110 countries worldwide.
David Houston (davidhoustonvoice.com) is a voiceover artist, actor, and audio producer based in Austin, TX. He has been heard on numerous national TV and radio commercials, and also performs voiceovers for animation, corporate narrations, documentaries, broadcast voice imaging, audio books, podcasts and messaging on-hold (MOH). Houston was originally cast as the voice of James Bond in Activision’s “Quantum of Solace” videogame. Also an on-camera actor, David Houston has appeared in episodes of TV’s “Friday Night Lights”, and will also appear in the upcoming films “Ex-Terminators” and “Temple Grandin”.